Sales Copy for Technology Businesses

I write sales and marketing copy for high technology businesses that are serious about attracting new customers with clear, engaging and memorable writing.

How I Can Help You

I influence prospects to become paying customers.

Besides proven writing ability, I also offer a key advantage to technology businesses: a strong engineering and software background. I can understand your offering quickly and completely, and then create a compelling story about the reasons why your prospects should select you.

I thrive on projects where the benefits of your product or service are abstract, specific to a technical niche, or are otherwise difficult to explain. Think of me as a copywriting "bloodhound". I find your story and I tell it in an entertaining, accessible way.

Why Use a Copywriter?

High technology companies constantly need freshly written sales material, from white papers to letters to web site copy. New products, revisions, changing tactics of the competition, shifts in consumer preference, and new services all demand fresh words to explain your products to prospects. I can do this copywriting for you responsively, relatively inexpensively, and scaled to your exact requirements.

My clients often report to me that I helped them to understand their own key selling points better after we worked together on their project.

I do this for prices and with flexibility that make my services far more cost-effective than any ad agency. You won’t be afraid to ask me to write your next white paper or sales letter for fear of the cost.

I would like to talk to you about your upcoming or current need in any of these areas:

• Web copy
• Press Releases
• Advertising copy
• "Screencast" (video demo) scripts for voice overs
• Brochures
• White Papers
• Business and Sales Letters
• Advertorials

See the left sidebar on these pages for links to my samples. An email or a phone call doesn't commit you to anything - and I can probably help you, too.

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